Hey Guys and Gals,

  So last week I was telling everyone about how I was being bombarded with emails for the new Sal The Site Stealer ebook.  About half the marketers lists I am on are promoting this ebook like crazy.  So I went and purchased a copy myself to see what everything is all about.

  The first thing I noticed is that the ebook comes with about 10-15 extra un-announced bonuses which really surprised me.  Hmm…maybe he was trying to compensate for a crappy ebook?  Well I browsed the bonuses but went ahead to read the ebook.  It turns out the bonuses are actually complimentary guides, videos, and software that come very handy at certain sections of the ebook.

  The ebook itself is actually really good!  I mean ‘really’ good.  It’s no longer a surprise to me why it sold over 4000 copies in it’s first week. 

  I know a heck of a lot about Internet Marketing, so some of the information in the first chapter was a little repetitive for me.  The first of 5 Levels: “The Swipe and Grab” was pretty basic stuff about grabbing headlines and split testing them on your own sites, but quickly into the 2nd Level: “Swipe and Run”, I was really finding out some great new tricks of the trade on how to take a successful site and ’steal it.’

  I do want to state that even though he calls it stealing, it’s not.  You are simply taking techniques that worked for people before you and modifying them to suit your needs.  It’s all explained in the ebook.

  Sal uses a lot of flow chart diagrams to explain the methods he’s using and maybe that’s why it clicked for me.  I could just understand it so well.  I was extremely pleased to this point.

  And at Level 3:  “Knock Over the Whole Store” is where I realized that this ebook is definately going to be responsible for helping me to monetize all my sites in new and exciting ways that I have seen before, but for some reason this ebook explains them in a way that makes it all click for me.  A few of the business models he explains in this level are;

 - Resell Rights
 - One Time Offers
 - Free Product (Front End) + One Time Offer (Back End)
 - Squeeze Page & Thank You Page tricks.
 - Down Selling (This is a way to still capture sales from lost OTO offers)
 - Make Your Money Back (An advanced technique to get your affiliates selling right away)
 - Membership Sites

  Now I know reading that, you have probably heard of all those techniquese…but trust me when I say from experience that in this ebook, Sal explains how to use each of these systems in your own business and even couple these techniques for huge profits.

  Ok, I haven’t gotten to read Level 4 & 5 fully yet because I stopped to write this post out of excitement for the ebook.  But I browsed them and Level 4 is about how to use resell rights to turn huge profits.  Sal even talks about how most people think that the whole resell rights game is dead….but that’s only a sentiment shared by those who aren’t doing it properly.  He gives great examples.

  Level 5 is huge…and it’s an advanced blue print that teaches you about taking the first 4 Levels and putting them all on steriods.

  As I already mentioned, I haven’t finished reading 4 and 5, but once I do, I’ll post again and give you my synopsis on what they are about.  I should do that on Monday.

  But, this ebook is once again, another brilliant one with tons of great information in it that applies to most levels of internet marketers.  I really do suggest you get a copy as well as all those bonuses!

  I did love the ebook so much as well that I actually purchased the resell rights and I have lowered the price back down to what it was originally offered at, $37.  The ebook is now selling at $57 normally.  So if you want to grab a copy and save yourself $20,  do it from the link below.

  Grab your copy of Sal The Site Stealer now.  I give it two thumbs up for sure!

  PS. You will still get all of the bonuses and included stuff…because the download page is actually hosted on his site.

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hey everyone,

  Ok so my last post I was simply telling you about how I got ranked in Google on the first page for a whole bunch of keywords I found using Micro Niche Finder and using Squidoo as the blog I posted on.

  It worked amazingly well and within 7 days I was ranked as high as #1 for more than one keyword which I found amazingly surprising!  But then something really strange happened…

  I was checking my ranks for my keywords and I noticed that my actual blog, yes this same website you are reading right now also started ranking for those same keywords!  What?!?  In the broad matches of the short-tailed keywords, I was actually ranking much higher (up to 30 places) for my blog post than my Squidoo sites!  Wow!  

  The only problem is that I have no idea why the blog is ranking higher than the Squidoo sites.  Either way I don’t really care, but it has sparked a curiosity in me to see if I can’t get higher rankings for other keywords using the same methods.

  So the keyword I have chosen to use this time is ‘opt in list building’.

  I was searching for opt in list building on Google to see how one of my other sites, TheOptInStrategy.com ranks and I noticed that it ranked at 180 amount over 2 million sites.  That’s not bad…but it’s not great either.  I also noticed that I hadn’t actually done any sort of page optimization for the site either.  So I quickly changed that and here is what I added.

<meta name=“Keywords” content=“opt in list building, optin list-building, opt in list-building, list building, opt in email”>
<meta name=“Description” content=“TheOptInStrategy.com is a free ebook about opt in list building. If you want to build your opt in email list then download this free guide that will have you on your way to an opt in email list.”>   I simply added some meta tags and now here’s the test.  I’m going to ping this blog post using PinGoat.com and see in a couple weeks how my search engine rankings for this keyword phrase improve, if at all.

  If you have any comments, suggestions, or questions, please let me know ok!

  I’ll post again in a week!

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Hey there,

  Ok you’ll have to forgive me but I’m completely excited about
the news I’m going to share with you today.

  For the last week, I’ve been telling my customers about the
new Micro Niche Finder software and how it’s got that uncanny
ability to find key word phrases that have a lot of searches in a
month, but only a handful of webpages indexed on the major
search engines.

  Well…

  At first I was excited because I was finding so many good
niche markets.  I ne.ver even got to putting up websites for a
couple of days because of how much fun I was having.

  Then I got even more excited because I put up a few Squidoo
Lens’s the way I was told in the videos and within 4 days I
had climbed the charts at Squidoo for my keywords and was
already getting traffic to my pages.

  But today I checked my traffic stats in Squidoo and I am
elated at what I saw.  Squidoo’s stats tell you were all your
traffic comes in as well as goes out.

  I looked at incoming traffic today and saw that some of my
traffic is starting to come from Google searches.  I was like
‘what!?! it’s only been a week’!

  So after only 7 days of being on Squidoo, here is how a few
of my keyword searches look.  Exact matches are in quotes and
broad matches aren’t. 

  I’m mostly surprised at the broad matches because 3 of them
are in the first page of Google after only 7 days.

“Pocket Beagle Dog” #1 out of 1,450
Teacup Beagle Dog #1 out of 141,000
Pocket Beagle Dog #6 out of 488,000
“Pocket Beagle”  #69 out of 1020
Pocket Beagle  #106 out of 834,000
“Teacup Beagle”  #8 out of 756 
Teacup Beagle  #10 out of 173,000

  I’m telling you there man, if you have been holding off on
getting this software, don’t wait any longer.  So many people
are going to have this software in their hands soon and they
are going to find those key words.

  BEAT THEM to it..get your copy of this software now and you
can have traffic and search engine rankings in one week.

  Micro Niche Finder

  Have fun with it.

Ian Herculson

  PS.  Here’s an email I got from someone who already had the
software before I emailed it to her.  She see’s the value too!

“Thanks Ian,

I already have this neat software and found over 6000 keywords
for acne.  I was lucky enough to be able to play with and own
before the rest of the world got to.

Its the most amaz.ing tool ever and I LOVE It! I have found
keywords for keywords that will make me mo.ney for thats a for
sure! Just got to put the ebooks together for it now.

Kim Snyder
Owner
http://easyskincaretips.net
(how you think I found this great keyword now a domain?)”

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  Ok, I never knew what a perma link structure was until today.  Did you?

  I learned about it in Rob Benwells book, Blogging To The Bank 2, and why
it’s important.  Basically it makes any posts I make on my blog turn into
keyword rich URL’s that are on the top level rather than the typical number
based URL’s that come pre-loaded on most blogs.

  Here’s two examples.

  PermaLink the good way:
  http://blog.ianherculson.com/index.php/dealing-with-permalink-structures

  PermaLink the bad way:
  http://blog.ianherculson.com/?p=18

  So I guess just by looking at those two links you can tell why one is so much
better for search engine optimization right?

  So how do you change it?  Just login to your blog and under the Options
menu you can chose Permalinks.  Then you can select default permalinks
to read like this “index.php/%postname%”

  That one small change will help make your own blog more optimized for
search engines for two reasons.  One is that you are using more keywords
in your actual link, and second because the link is actually closer to the
root directory which SE’s love!

Great tip Rob, 

Thanks

Ian

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Hey Peeps,

  So today I wanted to write about making money using PLR products because
a lot of Internet Marketers use this technique and do quite well with it.

  Step 1:  Get some PLR products.

  There’s a heck of a lot of PLR membership sites out there that sell all kinds of
PLR products so you need to get your hands on some.  If you happen to be
reading this post before July 20th, there’s a slight chance that one of the 377
copies of MarketingRush2 packages are still available.  You should hurry up
and check to see if one’s left if you are into this sort of thing.

  MarketingRush2 is put on by Chris Elliot and he does a bang up job with it.
Last year he sold out all 377 memberships in only 9 days.  That gives you an
idea of what people think of Chris’s work.

  What I personally like best with the MarketingRush2 stuff, is that first of all
the products are awesome.  They aren’t just thrown together.  This year Chris
has 3 highly researched, feature robust software applications as well as 7 more
eBooks totalling over 1200 pages of awesome original content.

  Secondly what I like, is that with this package is that each product does have
a design, but it’s simple and clean.  It’s also ‘very’ easy to redesign these
package to give it a look that’s completely unique to you!  Which leads to
Step 2.

  So get your first step take care of.  Get some PLR.
  MarketingRush2

  Step 2.  Get Your Packages Redesigned and Set Up ‘One At
                  A Time’.

  A lot of people never really think to take this step but with so many others
owning the exact same packages as you, it’s a great way to really make your
own copy stand out and look completely original.

  There’s a reason why I say to get them done one at a time.  First of all you’ll
obviously save money getting one graphic design done instead of 5 - 10 at one
time.  Who can honestly afford that much anyways?  Also, if you like the work
your designer does, then you can continue with the next one and tell him you
have more work for him.  It’s possible to strike a deal if you have several sites
you want designed.

  There’s a few good places to get relatively cheap design work done.  Here’s
my 3 favorites.

http://maxcovers.com
http://blingcovers.com
http://ecoverfrog.com

  Step 3:  Get Your Packages Uploaded and Connected for Sales…Yes,
                  ‘One At A Time.’

    So now that you have a new website with a new look.  You can apply that look
to all your graphics and all your ebook headers and software headers and what
not for a completely original look.

  Next you have to get your new PLR product online for selling!  This is where
you make your money.  Once again you will want to get one product completed
before moving on to the next one.  Don’t let youself lose focus by having your
hand in two many buckets…or however that saying goes.

  There’s a few things you will want to make sure you have in place before you
start selling.  Here’s the checklist.

  3.a  A Solid Webhost.
  It doesn’t make any sense to do business with kiddy tools, you’re a grown up.
Get a good webhost that offers lots of extra’s such as auto-responders and 
affiliate tracking scripts.  If you are going to sell multiple products it would be
cool to have an affiliate program so you could have a bunch of little sales
people promoting your products wouldn’t it?  It’s also cool to have an
autoresponder script built in because you’ll need to manage your sales process
and customers more effectively.

  The only host for serious business:  Third Sphere

  3.b A Domain Name
  Having a domain name will make you appear more professional and will
result in more sales for you.  Which URL would you prefer to purchase from:

http://www.somename.com/products/product1/index.html or
http://www.product1.com

  Getting your domain name is pretty easy.  You can pick your domain name
when you sign up for a new hosting account, or you can simply purchase the
domain name seperately and then point the name servers to your new 
website.  If you are a beginner, I would suggest just picking the name when
you sign up for hosting!

  3.c  A Solid Merchant Processor
  This one is kind of a no brainer, but it’s a hugely important step.

  A 3rd party Merchant Processor will take credit card and checking account
payments for you and cut you a check every week to two weeks.  Make sure
you choose wisely here because these companies go out of business all the
time and can do things like hold funds, freeze accounts or just suspend you
for what seems like no reason some times.

  My Top 3 credit card processors are:

http://www.clickbank.com - They’ve been around for ever and have a sold
                                               reputation for paying affiliates on time and
                                               accurately.  They can also run your affilaite
                                               program for you and pay affiliate.  A huge
                                               advantage to their system.

http://www.paypal.com - Also has been around a long time.  Be careful with
                                          what you sell and make sure to read the TOC with
                                          these guys.  But if you don’t mess it up, they are
                                          great.

http://www.2Checkout.com - These guys are kinda the best features of the
                                                 first two only they are a bit cheaper.  A little
                                                 harder to set up and no affiliate program, but
                                                 they are still a great provider.

  Ok, now you’ve got all that stuff in place.  A bunch of your own products to
sell, that don’t look like anyone elses, on a cool domain name, on solid hosting
and a payment processor to make it all happen.

  Now it’s just time to advertise your business!  Oh boy…that’s a whole other
chapter!  I should write about it sometime!

  Enjoy.

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Hey you!

  So you know how a lot of times you go to check out a product and there’s
a video that you can watch first thing.  Sometimes it’s 2 mins and other
times it’s like 10 - 15 mins long.  It’s great either way because video is so
much easier to watch than reading.

  Anyways, one of the biggest problems these videos posed is that affiliate’s
or people who wanted to promote whatever the video was selling, couldn’t!
The reason they wouldn’t be able to promote is because the video would
use a redirect built right into it and you wouldn’t be able to put in your
Affiliate ID.  So you just didn’t promote it.  It’s happened to me many
times.

  What sucks even more is that video has been known to dramatically
increase the amount of sales that a website generates because people
like video so much! 

  But without being able to promote as an affilate, all the sales were caught
by only the product owner.  BOOOO!

  Well a young buck named Eric Holmlund and his buddy Mike Nicholas
have developed a simply awesome solution to this problem called “Affilate
Video Brander” and it kicks a$$.

  What the software does, is it goes to the site with the video, and it grabs
a copy of the video, complete with sound, and makes it’s own copy of it
and then you can create your own webpage with the video right in it!

  Even better is that you can now insert your own affiliate link into the
video and capture the affiliate commissions for it as well!  Problem
solved!  Furthermore, as I said before, video has a huge impact on
people so not only will you now collect affiliate commission from
promoting videos, you can actually make a heck of a lot more sales!

  Eric has actually included a couple case studies to illustrate the idea I’m
talking about above.  He also goes on to explain the “Vlog and Zing”
concept which has absolutely amazingly huge potential for you bloggers
out there.  Ya I know the name is corny…but wait till you see what it is.

  If you want to go check out this nifty piece of software and read about
Vlog and Zinging, here is the link.  I’m sure you’ll enjoy this one!

Affiliate Video Brander

  That’s all for now!

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